The Wall

Help us tear down this wall.

Perivolaki is the Greek Integrated Centre for Autism Treatment. Their main task is to help children and adolescents suffering from autism and psychosis while, at the same time, offering support to their families.

The campaign’s main aim was to show how difficult it is for a mother to communicate with her autistic child, a task which oftentimes feels like running into wall. This was exactly the idea behind McCann’s simple, powerful spot.