The greatest live of your life!
A live performance that goes on 24/7, 365 days a year.
The region of Attica is one of the most vibrant and culturally diverse areas of the country. The campaign’s main goal was to invite visitors from all over the world to explore this part of Greece, by promising them the greatest live performance of their lives.
This was exactly what was showcased in a series of TV spots: people enjoying the very best the region has to offer in terms of gastronomy, entertainment, culture, hospitality and sun-blessed, outdoor activities.
Silver PR Ermis
Gold Effie Awards 2014