Three Graces

A blend of love, trust and truth: the secret behind a strong relationship—and great coffee.

Strong, long-lasting relationships are a unique blend of love, trust and truth. This is the main idea behind the New Loumidis Campaign, which takes us back in time by reviving “Three Graces”, one of the most popular and successful comedy series on Greek TV.

The three sisters, Olga, Eirini and Maria reunite over a cup of Loumidis Coffee, and discover that they still share the same special connection and sense of humor as before. This emotional campaign, written by Greece’s most famous screenwriting duo—Michalis Reppas & Thanasis Papathanasiou—unfolded through episodes which appeared on both TV and the internet.